WashCard Blog
Follow along for insights into the car wash industry, sales and marketing trends, company updates, and more. We’re dedicated to sharing the information your business needs to succeed!
Wash Packages vs. Memberships
Learning the difference between them, and why offering both will best benefit your business. Over the three decades WashCard has been in business, we’ve learned a thing or two about consumer behavior – even more specifically, of those in the car wash industry. You can regularly find us researching the…
How to Actually Reach Your Most Attainable Potential Customers
“How do I get more customers?” In the book of most frequently asked questions by small business owners, this is likely number one. While all businesses are different, we are happy to report on one marketing strategy that works pretty universally. Using this strategy, you can begin to expand your…
The Latest on Consumer Loyalty, Part Two
Welcome back to the WashCard blog series, The Latest on Consumer Loyalty! This is the last post of the two-part installment. To read part one, please visit this page. After the first post in our series, you should have a clearer understanding of just how a good loyalty program pays…
The Latest on Consumer Loyalty, Part One
The retail landscape of today continues to recover from a post-pandemic world, but many of the changes we’ve seen in consumer behavior over the last several years will impact the way businesses function for the foreseeable future. Competition is the name of the game for many industries – including car…
How to Find Fleets
This quick exercise will help kickstart your business account program. For many, the term “fleet” conjures mental images like rows of large ships, semis, or planes – but we’re here to challenge that mindset. In 2024, fleet refers to more than just the United States Navy! By definition, a fleet…
Signage: An Easy Way to Help (or Hurt) Your Business
You may think that, in today’s day and age, advertising equals focusing solely on your digital footprint via social media and website efforts. While we whole-heartedly agree that those are important areas of emphasis, having attractive, informative signage at your business will nearly always win the immediate return-on-investment battle. According…
Tap&App: A Delightful Combination
Peanut butter and jelly. Macaroni and cheese. Chips and salsa. Bacon and eggs. While many delightful combinations are food-related, some are business-related. WashCard Tap&App technology isn’t something you can eat (sorry), but many business owners find accepting payment via tap or app certainly is a delectable duo that’s hard to…
Fleet Programs: The Fastest Way to Grow Your Business
Fact: Fleet Vehicles Need Reoccurring Maintenance… Like Car Washes. Many fleet management personnel are acutely aware of the importance of routine fleet care. From reputation management to lowering operational costs, businesses know that keeping their fleet vehicles in tip top shape is a crucial aspect of their success. It’s been…
Boost Your Biz Before Back to School
Why You Should Care About the New School Year: Increased Traffic While many motorists consider the summer months to be the best time to roadtrip, you’ll still find the average American spending an ample amount of time in the car come September mornings. Why? The school year has begun. When digging…
This Just In: What to Expect This Winter
Straight From The Farmers’ Almanac It’s going to be a wet whirlwind this winter! The Farmers’ Almanac has recently published its official weather report for the 2024-2025 winter season, and it looks like we can expect lots of snow and rain in the forecast this year. Per the Almanac, La Niña – the periodic cooling of…
The Dilemma of the Digital Wallet, Solved By the UWashApp
The idea of digital wallets has been around since 1997, continuing to evolve into the payment and information storing option we know today. But just how prevalent is digital wallet usage in 2024? The answer…
D&S Car Wash Supply now offering WashCard All-Access Payment Systems
The industry-leading payment system allows car wash operators to accept payments with swipe, credit and debit cards, chip technology cards, mobile app payments, Google Pay, Apple Pay, Samsung Pay, and take membership cards with swipe…
Making your Car Wash More Competitive, Part IV
It’s easier than you think… FACT FOUR: Car Wash Referrals are POWERFUL advertising! So far we’ve discussed some really easy ways to update your car wash to become more competitive. From adding every payment method…
Making your Car Wash More Competitive, Part III
It’s easier than you think.. Here are a few more recommendations and facts that support business-building ideas. As a marketing and communications professional, I love to make things look pretty, but at the core of…
Making your Car Wash More Competitive, Part II
It’s easier than you think… Welcome back to our series on how to make your car wash more competitive. Last time we talked about contactless payments. We at WashCard believe having contactless payments for your…
Making your Car Wash More Competitive, Part I
It’s easier than you think.. Making your car wash more competitive, getting new customers and building repeat business isn’t rocket science. It’s easier than you might think. You can get caught up in the trap…
Household Debt Is Stacking Up
There are a lot of facts about the growth of consumer debt in the fourth quarter of 2023, and trends over the last few years. The news isn’t great. Car wash customers in younger demographics…
Making Contributions to your IRA for 2023 – before April…
I’m no expert in financial planning, and WashCard is not in the financial business. But recently in a conversation with a friend of mine – a professional financial planner – we were talking about writing…
A Long Way From a Pocketful of Quarters
Biometrics. Scan-and-through payments. Wearables. Oh my! Staying competitive in the car wash space has more to do with new soaps, a new coat of paint, or an updated logo. The way people can pay has…